Like every experienced webmaster knows, it's extremely difficult to get other sites to link to yours, unless you’re giving something away for free or offering a product or service that’s simply amazing. So, here we're going to discuss about the benefits of reciprocal linking.
Why linking back to other sites?
It is a standard practice for websites to exchange links.
It is another major way to boost your site's search engine ranking. When some quality sites link to yours, search engines interprete it as your site is offering something worthwhile for those websites to link to yours.
A good place to start is to look for other sites that might be interested in reciprocal linking. There are many people out there waiting for you to approach them. A typical example is this: If your site is selling computers, look for software vendors to exchange links with them. This approach is highly reccomended in the sense that your site's visitors will see the vendors' links as relevant to their needs. And your search engine ranking soars!
I rate a quality website as one with a decent Google PageRank (4 and above is good) for its home page, as well as a decent page rank for all of its internal pages. So, try to get linked from a site with a decent PageRank.
Watching your links
When you exchange links with people you don't know, you have to be watchful. It is a common practice that some mischievous minds take out your link from their website once your mind is off it. So, make it a habit to be checking, just to make sure that your links stay permanent on those sites. If you don't keep watch over your precious links, you might be duped by some people.
My favorites
Here I’ve listed my favorite web sites that I submit our web site to. They have helped immensely with our search engine rankings. And I will recomend them any day, because they are sites of great resources. Please, note that Mexabet.com is in no way affiliated with any of these sites:
Daniweb- Web Development Niche Link directory
http://www.daniweb.com/
IT discussion community for developers & technology enthusiasts.
SpotJockey Web Directory
No Money Down Websites
www.nomoneydownwebsites.com
Learn how to buy established websites with little or no money down.
Free web directory
Web Directory
LinkDirectory.se
Conclusion
Getting back links to your site through link exchange can have dramatic effects on your search results, if combined with other SEO strategies, proper keyword and description selection and submitting to relevant directories.
There’s obviously a lot more to web sites than I have mentioned in this article, so it really does pay to look around the web for information and see what you can find. Always opt for exchanging links with sites that are relevant to what you do.
